United Limousine & Charter, Inc. (ULC) provides specialty vehicle, limousine and charter bus rentals in Los Angeles and Orange County, California. The transportation rental industry faces the significant challenge of cancellations after vehicles have been reserved. Once a reservation is made, availability for other customers is limited, while reserved vehicles often remain idle. Unfulfilled and cancelled reservations led to a significant loss of revenue for ULC. They sought to protect themselves from further losses with a solution that was easy to implement, easy to use, and would not require the purchase of additional hardware or software.
ULC began using AssureSign® in September, 2008 and realized immediate, tangible benefits as their revenue increased and liability decreased. The company now requires all customers to electronically sign a “Terms and Conditions” document which is seamlessly integrated with their existing vehicle reservation process via the internet. Once the document, which states that all cancellations within 24 hours of the scheduled charter are non-refundable, is signed, the reservations department and all other parties involved receive notification via email. This guarantees payment for all reservations, regardless of whether a customer receives their rental service or is a ‘no show’.
For ULC, implementing a web-based signature solution has proven effective in minimizing losses due to miscommunication and increasing their revenue without incurring any additional overhead such as increasing their fleet or staff. According to the company’s president, Brandon Jacobian “With AssureSign, we are guaranteed payment for all reservations, reducing our cancellations by 75%, thus increasing our revenue by 15 percent.”